The takeaway
Beasley Broadcast Group Inc shows a pronounced seasonal pattern over 10 years of data — strongest in January (+6.4%) and softest in October (−5.1%).
Right now
In July, the stock has fallen 40% of years, averaging −3.7%, roughly 5.8 pts behind the S&P 500.
The full picture
Beasley Broadcast Group Inc's most dependable month has been January, higher in 6 of 10 years; October has been its least reliable, up just 10% of the time.
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Month by month
The stock's clearest edge over the S&P 500 lands in January (+6.6 pts); it has trailed the market most in March (−6.8 pts).
“vs S&P” is Beasley Broadcast Group Inc’s average for a month minus the S&P 500’s average for that same month — isolating Beasley Broadcast Group Inc’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, January has closed higher 40% of the time versus 60% across the last 10 years — the pattern is weakening.
Figures are the typical (median) January return and how often it rose — the last 5 years versus the last 10(the heatmap’s default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
There's a real but measured seasonal tilt here, toward January — the firmest corner of the calendar, higher in 6 of 10 Januaries.
A typical January brings +4.5%, a shade under the +6.4% average. That reliability comes with real swings, mind — even January ranges by 13.7% from year to year, so any single year can land far from the average. Better still, that strength is the stock's own and not just a buoyant market — January has outpaced the S&P 500 by +6.6 points on average.
Only December comes anywhere near it for reliability. At the other end of the calendar, October has been the soft spot — the weakest of 8 months that average a loss (−5.1%), and the edge isn't year-round — the stock has trailed the S&P 500 in March, October, and May. Its roughest month on record was a −39.4% March in 2020 — a reminder of how hard even a seasonal name can fall.
The pattern has softened of late, January's last five years slipping below its longer-run record.
Treat it as a tendency rather than a rule — seasonality describes the past, not a promise. With returns that swing hard year to year, the signal is best held loosely.
Short answers on the stock's best month (January), its worst (October), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2016 its best month (January, +6.4%) has run well ahead of its worst (October, −5.1%) — the heatmap above shows how steady that gap has been year to year.
January has been the strongest, averaging +6.4% and closing higher in 6 of 10 years since 2016.
It's the weakest, averaging −5.1% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade