The takeaway
HNI Corp shows a pronounced seasonal pattern over 10 years of data — strongest in November (+8.1%) and softest in March (−3.3%).
Right now
In July, the stock has risen 70% of years, averaging +3.1%, about +1.0 pts better than the S&P 500.
The full picture
HNI Corp's most dependable month has been November, higher in 10 of 10 years; March has been its least reliable, up just 30% of the time.
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Month by month
The stock's clearest edge over the S&P 500 lands in November (+5.7 pts); it has trailed the market most in March (−4.3 pts).
“vs S&P” is HNI Corp’s average for a month minus the S&P 500’s average for that same month — isolating HNI Corp’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, November has closed higher 100% of the time versus 100% across the last 10 years — the pattern is holding.
Figures are the typical (median) November return and how often it rose — the last 5 years versus the last 10(the heatmap’s default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
Strip the year back and a single month does the heavy lifting: November, up in all 10 Novembers while the other eleven tend to blur together.
The headline flatters a touch — its +8.1% average sits well above the +3.9% a typical year delivers, the work of a few big Novembers. That reliability comes with real swings, mind — even November ranges by 9.5% from year to year, so any single year can land far from the average. Crucially, the gain is the stock's own rather than a rising tide's: November has cleared the S&P 500 by +5.7 points above the index. That consistency sets it apart from the field, where the average stock manages November only about 62% of the time.
A few other months pull their weight: May, June, and July have also closed higher more often than not. At the other end of the calendar, March has been the soft spot — the weakest of 4 months that average a loss (−3.3%), and the edge isn't year-round — the stock has trailed the S&P 500 in March, October, and April. Its roughest month on record was a −28.7% September in 2016 — a reminder of how hard even a seasonal name can fall.
November has now closed higher 10 years running. Reassuringly, the tendency has held its shape: the recent five years still track the years behind them.
The takeaway is less about when to buy than what to expect: November aside, the stock's months offer little reliable tilt.
Short answers on the stock's best month (November), its worst (March), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2016 its best month (November, +8.1%) has run well ahead of its worst (March, −3.3%) — the heatmap above shows how steady that gap has been year to year.
November has been the strongest, averaging +8.1% and closing higher in all 10 years on record since 2016.
It's the weakest, averaging −3.3% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade