The takeaway
National Research Corp shows a pronounced seasonal pattern over 10 years of data — strongest in June (+4.5%) and softest in February (−4.3%).
Right now
In July, the stock has risen 50% of years, averaging +3.0%, about +0.9 pts better than the S&P 500.
The full picture
National Research Corp's most dependable month has been June, higher in 6 of 10 years; February has been its least reliable, up just 40% of the time.
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Month by month
The stock's clearest edge over the S&P 500 lands in June (+4.2 pts); it has trailed the market most in March (−4.4 pts).
“vs S&P” is National Research Corp’s average for a month minus the S&P 500’s average for that same month — isolating National Research Corp’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, June has closed higher 40% of the time versus 60% across the last 10 years — the pattern is weakening.
Figures are the typical (median) June return and how often it rose — the last 5 years versus the last 10(the heatmap’s default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
The year leans June's way without overwhelming the rest of it: the stock has closed higher in 6 of 10 Junes, its most dependable month if not a dominant one.
Its average (+4.5%) and median (+4.7%) land within a hair of each other — the tell of steady, year-after-year gains rather than one outlier doing the work. That reliability comes with real swings, mind — even June ranges by 10.7% from year to year, so any single year can land far from the average. Crucially, the gain is the stock's own rather than a rising tide's: June has cleared the S&P 500 by +4.2 points above the index.
At the other end of the calendar, February has been the soft spot — the weakest of 4 months that average a loss (−4.3%), and the edge isn't year-round — the stock has trailed the S&P 500 in March, February, and October. Its roughest month on record was a −25.0% July in 2025 — a reminder of how hard even a seasonal name can fall.
The pattern has softened of late, June's last five years slipping below its longer-run record.
Treat it as a tendency rather than a rule — seasonality describes the past, not a promise.
Short answers on the stock's best month (June), its worst (February), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2016 its best month (June, +4.5%) has run well ahead of its worst (February, −4.3%) — the heatmap above shows how steady that gap has been year to year.
June has been the strongest, averaging +4.5% and closing higher in 6 of 10 years since 2016.
It's the weakest, averaging −4.3% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade