The takeaway
News Corp A shows a moderate seasonal pattern over 10 years of data — strongest in January (+3.3%) and softest in October (−1.8%).
Right now
In July, the stock has risen 60% of years, averaging +2.2% — essentially in line with the S&P 500.
The full picture
News Corp A's most dependable month has been January, higher in 7 of 10 years; October has been its least reliable, up just 50% of the time.
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Month by month
The stock's clearest edge over the S&P 500 lands in January (+3.5 pts); it has trailed the market most in October (−2.9 pts).
“vs S&P” is News Corp A’s average for a month minus the S&P 500’s average for that same month — isolating News Corp A’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, January has closed higher 80% of the time versus 70% across the last 10 years — the pattern is strengthening.
Figures are the typical (median) January return and how often it rose — the last 5 years versus the last 10(the heatmap’s default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
Strip the year back and a single month does the heavy lifting: January, up in 7 of 10 Januaries while the other eleven tend to blur together.
Its average (+3.3%) and median (+3.3%) land within a hair of each other — the tell of steady, year-after-year gains rather than one outlier doing the work. It is among its calmest months, too, its returns swinging least from year to year (a 5.5% spread), and even its worst January in 10 years lost only 5.7% — the gentlest downside anywhere on its calendar. Crucially, the gain is the stock's own rather than a rising tide's: January has cleared the S&P 500 by +3.5 points above the index. That consistency sets it apart from the field, where the average stock manages January only about 53% of the time.
The strength clusters rather than stands alone — January–March forms a firm stretch that carries much of the year. On the other side of the ledger, October has been the soft spot — the weakest of 4 months that average a loss (−1.8%), and the edge isn't year-round — the stock has trailed the S&P 500 in October, April, and March. Its roughest month on record was a −27.0% March in 2020 — a reminder of how hard even a seasonal name can fall.
If anything it has sharpened recently — the last five Januaries run ahead of the earlier years.
The takeaway is less about when to buy than what to expect: January aside, the stock's months offer little reliable tilt.
Short answers on the stock's best month (January), its worst (October), and whether it really trades seasonally.
Yes, to a moderate degree. Since 2016 its best month (January, +3.3%) has run well ahead of its worst (October, −1.8%) — the heatmap above shows how steady that gap has been year to year.
January has been the strongest, averaging +3.3% and closing higher in 7 of 10 years since 2016.
It's the weakest, averaging −1.8% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade