The takeaway
QVC Group Inc. shows a pronounced seasonal pattern over 6 years of data — strongest in August (+11.7%) and softest in September (−5.5%).
Right now
In July, the stock has fallen 20% of years, averaging −11.4%, roughly 13.5 pts behind the S&P 500.
The full picture
QVC Group Inc.'s most dependable month has been August, higher in 5 of 5 years; September has been its least reliable, up just 17% of the time.
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Win rate % | ||||||||||||
| Median return % | ||||||||||||
| 2025 | ||||||||||||
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| 2023 | ||||||||||||
| 2022 | ||||||||||||
| 2021 | ||||||||||||
| 2020 | — | — | — | — | — | — | — | — |
Month by month
The stock's clearest edge over the S&P 500 lands in August (+11.4 pts); it has trailed the market most in May (−14.3 pts).
“vs S&P” is QVC Group Inc.’s average for a month minus the S&P 500’s average for that same month — isolating QVC Group Inc.’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, August has closed higher 100% of the time versus 100% across the last 6 years — the pattern is holding.
Figures are the typical (median) August return and how often it rose — the last 5 years versus the last 6(the heatmap’s default window). This verdict stays anchored to that 6-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
Strip the year back and a single month does the heavy lifting: August, up in all 5 Augusts while the other eleven tend to blur together.
Its average (+11.7%) and median (+11.8%) land within a hair of each other — the tell of steady, year-after-year gains rather than one outlier doing the work. It is among its calmest months, too, its returns swinging least from year to year (a 8.3% spread), and even its worst August in 6 years lost only 1.5% — the gentlest downside anywhere on its calendar. Crucially, the gain is the stock's own rather than a rising tide's: August has cleared the S&P 500 by +11.4 points above the index. That consistency sets it apart from the field, where the average stock manages August only about 52% of the time.
A few other months pull their weight: January, February, and May have also closed higher more often than not. The weaker half of the year is plainer: September has been the soft spot — the weakest of 6 months that average a loss (−5.5%), and the edge isn't year-round — the stock has trailed the S&P 500 in May, March, and July. Its roughest month on record was a −79.2% May in 2025 — a reminder of how hard even a seasonal name can fall.
August has now closed higher 5 years running.
The takeaway is less about when to buy than what to expect: August aside, the stock's months offer little reliable tilt. With a short 6-year record and returns that swing hard year to year, the signal is best held loosely.
Short answers on the stock's best month (August), its worst (September), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2020 its best month (August, +11.7%) has run well ahead of its worst (September, −5.5%) — the heatmap above shows how steady that gap has been year to year.
August has been the strongest, averaging +11.7% and closing higher in all 5 years on record since 2020.
It's the weakest, averaging −5.5% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade