The takeaway
United Fire Group Inc shows a pronounced seasonal pattern over 10 years of data — strongest in November (+11.1%) and softest in August (−2.1%).
Right now
In July, the stock has fallen 60% of years, averaging 0.0%, roughly 2.2 pts behind the S&P 500.
The full picture
United Fire Group Inc's most dependable month has been November, higher in 8 of 10 years; August has been its least reliable, up just 40% of the time.
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Month by month
The stock's clearest edge over the S&P 500 lands in November (+8.7 pts); it has trailed the market most in April (−4.2 pts).
“vs S&P” is United Fire Group Inc’s average for a month minus the S&P 500’s average for that same month — isolating United Fire Group Inc’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, November has closed higher 80% of the time versus 80% across the last 10 years — the pattern is strengthening.
Figures are the typical (median) November return and how often it rose — the last 5 years versus the last 10(the heatmap’s default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
Strip the year back and a single month does the heavy lifting: November, up in 8 of 10 Novembers while the other eleven tend to blur together.
The headline flatters a touch — its +11.1% average sits well above the +5.2% a typical year delivers, the work of a few big Novembers. That reliability comes with real swings, mind — even November ranges by 17.4% from year to year, so any single year can land far from the average. Crucially, the gain is the stock's own rather than a rising tide's: November has cleared the S&P 500 by +8.7 points above the index. That consistency sets it apart from the field, where the average stock manages November only about 62% of the time.
The strength clusters rather than stands alone — November–February forms a firm stretch that carries much of the year. The weaker half of the year is plainer: August has been the soft spot — the weakest of 4 months that average a loss (−2.1%), and the edge isn't year-round — the stock has trailed the S&P 500 in April, October, and August. Its roughest month on record was a −20.5% May in 2023 — a reminder of how hard even a seasonal name can fall.
If anything it has sharpened recently — the last five Novembers run ahead of the earlier years.
The takeaway is less about when to buy than what to expect: November aside, the stock's months offer little reliable tilt.
Short answers on the stock's best month (November), its worst (August), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2016 its best month (November, +11.1%) has run well ahead of its worst (August, −2.1%) — the heatmap above shows how steady that gap has been year to year.
November has been the strongest, averaging +11.1% and closing higher in 8 of 10 years since 2016.
It's the weakest, averaging −2.1% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade