The takeaway
WD-40 Company shows a pronounced seasonal pattern over 10 years of data — strongest in November (+5.1%) and softest in September (−3.5%).
Right now
In July, the stock has risen 50% of years, averaging +3.8%, about +1.6 pts better than the S&P 500.
The full picture
WD-40 Company's most dependable month has been November, higher in 10 of 10 years; September has been its least reliable, up just 10% of the time.
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Win rate % | ||||||||||||
| Median return % | ||||||||||||
| 2025 | ||||||||||||
| 2024 | ||||||||||||
| 2023 | ||||||||||||
| 2022 | ||||||||||||
| 2021 | ||||||||||||
| 2020 | ||||||||||||
| 2019 | ||||||||||||
| 2018 | ||||||||||||
| 2017 | ||||||||||||
| 2016 |
Month by month
The stock's clearest edge over the S&P 500 lands in January (+2.9 pts); it has trailed the market most in April (−5.7 pts).
“vs S&P” is WD-40 Company’s average for a month minus the S&P 500’s average for that same month — isolating WD-40 Company’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, November has closed higher 100% of the time versus 100% across the last 10 years — the pattern is holding.
Figures are the typical (median) November return and how often it rose — the last 5 years versus the last 10(the heatmap’s default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
This is a stock you can almost set a calendar by, and November is the anchor — it has closed higher in all 10 Novembers, the steadiest beat on its year.
The strength looks broad-based rather than freakish: its average (+5.1%) and median (+4.4%) sit close together, so no single blow-out year is flattering the figure. Few months are steadier: November's returns vary by just 3.6% year to year, and even its worst November in 10 years lost only 0.6% — the gentlest downside anywhere on its calendar. Better still, that strength is the stock's own and not just a buoyant market — November has outpaced the S&P 500 by +2.7 points on average. Few peers keep such company in November — the typical stock clears it just 62% of the time.
It doesn't stand entirely alone — January, February, and May have leaned firm as well, if less emphatically. The weaker half of the year is plainer: September has been the soft spot — the weakest of 2 months that average a loss (−3.5%), and the edge isn't year-round — the stock has trailed the S&P 500 in April, September, and March. Its roughest month on record was a −18.8% April in 2021 — a reminder of how hard even a seasonal name can fall.
November has now closed higher 10 years running. Reassuringly, the tendency has held its shape: the recent five years still track the years behind them.
For a stock this dependable in November, the sharper question is the rest of the year — outside its strong stretch, the calendar gives far less to lean on.
Short answers on the stock's best month (November), its worst (September), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2016 its best month (November, +5.1%) has run well ahead of its worst (September, −3.5%) — the heatmap above shows how steady that gap has been year to year.
November has been the strongest, averaging +5.1% and closing higher in all 10 years on record since 2016.
It's the weakest, averaging −3.5% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
Before you trade