The takeaway
El Pollo Loco Holdings Inc shows a pronounced seasonal pattern over 10 years of data β strongest in November (+3.8%) and softest in March (β10.3%).
Right now
In October, the stock has fallen 40% of years, averaging β0.5%, roughly 1.6 pts behind the S&P 500.
The full picture
El Pollo Loco Holdings Inc's most dependable month has been November, higher in 7 of 10 years; March has been its least reliable, up just 20% of the time.
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Month by month
The stock's clearest edge over the S&P 500 lands in January (+3.5 pts); it has trailed the market most in March (β11.3 pts).
βvs S&Pβ is El Pollo Loco Holdings Incβs average for a month minus the S&P 500βs average for that same month β isolating El Pollo Loco Holdings Incβs own seasonal edge from broad market drift.
Reality check
Over the last 5 years, November has closed higher 60% of the time versus 70% across the last 10 years β the pattern is holding.
Figures are the typical (median) November return and how often it rose β the last 5 years versus the last 10(the heatmapβs default window). This verdict stays anchored to that 10-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
Strip the year back and a single month does the heavy lifting: November, up in 7 of 10 Novembers while the other eleven tend to blur together.
Its average (+3.8%) and median (+6.3%) land within a hair of each other β the tell of steady, year-after-year gains rather than one outlier doing the work. That reliability comes with real swings, mind β even November ranges by 9.5% from year to year, so any single year can land far from the average. Crucially, the gain is the stock's own rather than a rising tide's: November has cleared the S&P 500 by +1.4 points above the index. Some of that is a strong month market-wide, mind β November rises for about 62% of stocks β so the tendency is real if not unique.
A few other months pull their weight: June, July, and August have also closed higher more often than not. On the other side of the ledger, March has been the soft spot β the weakest of 4 months that average a loss (β10.3%), and the edge isn't year-round β the stock has trailed the S&P 500 in March, February, and September. Its roughest month on record was a β35.3% March in 2020 β a reminder of how hard even a seasonal name can fall.
Reassuringly, the tendency has held its shape: the recent five years still track the years behind them.
The takeaway is less about when to buy than what to expect: November aside, the stock's months offer little reliable tilt.
Short answers on the stock's best month (November), its worst (March), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2016 its best month (November, +3.8%) has run well ahead of its worst (March, β10.3%) β the heatmap above shows how steady that gap has been year to year.
November has been the strongest, averaging +3.8% and closing higher in 7 of 10 years since 2016.
It's the weakest, averaging β10.3% β historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest October track records on record β a starting point for comparison.
Before you trade