The takeaway
Direxion Daily Dow Jones Internet Bull 3X Shares shows a pronounced seasonal pattern over 7 years of data — strongest in January (+10.2%) and softest in March (−10.9%).
Right now
In July, the fund has risen 67% of years, averaging +8.0%, about +5.9 pts better than the S&P 500.
The full picture
Direxion Daily Dow Jones Internet Bull 3X Shares's most dependable month has been January, higher in 5 of 6 years; March has been its least reliable, up just 17% of the time.
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Win rate % | ||||||||||||
| Median return % | ||||||||||||
| 2025 | ||||||||||||
| 2024 | ||||||||||||
| 2023 | ||||||||||||
| 2022 | ||||||||||||
| 2021 | ||||||||||||
| 2020 | ||||||||||||
| 2019 | — | — | — | — | — | — | — | — | — | — |
Month by month
The fund's clearest edge over the S&P 500 lands in January (+10.4 pts); it has trailed the market most in March (−11.9 pts).
“vs S&P” is Direxion Daily Dow Jones Internet Bull 3X Shares’s average for a month minus the S&P 500’s average for that same month — isolating Direxion Daily Dow Jones Internet Bull 3X Shares’s own seasonal edge from broad market drift.
Reality check
Over the last 5 years, January has closed higher 80% of the time versus 83% across the last 7 years — the pattern is strengthening.
Figures are the typical (median) January return and how often it rose — the last 5 years versus the last 7(the heatmap’s default window). This verdict stays anchored to that 7-year window even if you zoom the chart, so it never disagrees with the badges above.
In plain English
The seasonal story is really one month's story — January. It has closed higher in 5 of 6 Januaries, a concentration the rest of the calendar can't touch.
The strength looks broad-based rather than freakish: its average (+10.2%) and median (+10.6%) sit close together, so no single blow-out year is flattering the figure. That reliability comes with real swings, mind — even January ranges by 24.3% from year to year, so any single year can land far from the average. Better still, that strength is the fund's own and not just a buoyant market — January has outpaced the S&P 500 by +10.4 points on average. Few peers keep such company in January — the typical stock clears it just 53% of the time.
It doesn't stand entirely alone — June, July, and August have leaned firm as well, if less emphatically. The weaker half of the year is plainer: March has been the soft spot — the weakest of 4 months that average a loss (−10.9%), and the edge isn't year-round — the fund has trailed the S&P 500 in March, February, and September. Its roughest month on record was a −48.1% April in 2022 — a reminder of how hard even a seasonal name can fall.
If anything it has sharpened recently — the last five Januaries run ahead of the earlier years.
For a fund this dependable in January, the sharper question is the rest of the year — outside its strong stretch, the calendar gives far less to lean on. With a short 7-year record and returns that swing hard year to year, the signal is best held loosely.
Short answers on the fund's best month (January), its worst (March), and whether it really trades seasonally.
Yes, to a pronounced degree. Since 2019 its best month (January, +10.2%) has run well ahead of its worst (March, −10.9%) — the heatmap above shows how steady that gap has been year to year.
January has been the strongest, averaging +10.2% and closing higher in 5 of 6 years since 2019.
It's the weakest, averaging −10.9% — historically a soft spot, though it still varies from year to year.
Explore
These names have the strongest July track records on record — a starting point for comparison.
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